Setupia

Setupia is a Turkish retailer for gaming hardware, PC components, peripherals, and RGB products. The project moved product browsing and ordering into a complete online store.

The business needed an e-commerce system that could support its retail workflow without depending on a physical-store-first ordering model.

Design and build the full e-commerce experience, including the customer-facing store, backend, orders, product reviews, inventory, and checkout.

Fanari Labs built Setupia’s frontend and backend, together with order management, product reviews, inventory handling, and checkout. The system reduced reliance on physical-store-first ordering and made products easier to browse and order online.